- Loblaw DigitalReimagined the browse experience with AI across web and mobile.
- Marks & SpencerLed onboarding for a rewards app to lift activation. With Konrad Group.
- Toronto Tech Week 2025Independent brand designer.
- BoomFreelance, built with Shopify’s former Head of Product for Shop.
- A new design → eng handoffThe model the design team is adopting, replacing Figma as the source of truth
- DESIGN.mdDesign tokens as a code-level source of truth
- Claude Show and TellOrganized and ran the company-wide session
- In the fieldA first customer onsite, live demos, and customer beta testing
- Brand workshopCo-facilitated a three-hour brand workshop
- Production codeShipped production PRs alongside design work